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How to sell puppies online for free

Advertise puppies free on Pets Connected. What to prepare, how to write the advert, how to price it, and how to screen buyers safely.

Dogs
Close-up profile of a Xoloitzcuintli dog with a harness outdoors on a sunny day.
Xoloitzcuintli

Key takeaways

  • Listing a litter on Pets Connected is free.
  • Photograph and describe each puppy individually — buyers are choosing one, not a group.
  • Minimum age and licensing rules differ by country. Confirm yours before advertising.
  • Deposits cause most disputes. Agree in writing what happens if either side pulls out.

Step 1

Screening buyers and enquiries

Ask what the puppy's day will look like — who is home, how long it would be alone, whether they have had a dog before, whether there are children or other animals. A buyer who has thought about it will answer in detail and usually ask you as many questions back.

The enquiries to be careful with are the ones that ask only about price and availability, want to collect the same week, or want several puppies at once. Take the time to talk properly; a good home is worth waiting a fortnight for.

Step 2

Rehoming fees and free-to-good-home adverts

If you are rehoming rather than selling — an unplanned litter, or a change in circumstances — a modest rehoming fee is still worth setting. Adverts offering puppies free attract a volume of enquiry that is genuinely difficult to manage, and a meaningful proportion of it is not looking for a pet.

A small fee filters that out and gives you standing to ask proper questions before agreeing to anything.

Step 3

Welfare checks before you advertise

Puppies should be eating independently, in good condition, and used to being handled before they go anywhere. If you have any doubt about a puppy's readiness or health, speak to a vet before advertising rather than after someone has paid a deposit.

Minimum age for sale, breeder licensing and microchipping duties vary considerably between countries and regions, and several markets have tightened them in recent years. Check the current rules where you live before you advertise — enforcement falls on the seller.

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Step 4

Where to advertise puppies

Puppy adverts get a lot of low-quality attention on general classifieds sites, because "free puppies" is one of the most-searched phrases on the internet and most of the people typing it are not serious. A dedicated pet marketplace filters that out before it reaches you.

On Pets Connected, puppy adverts sit within the dog category and are searchable by breed and area, so the people finding your litter are already looking for a puppy. Every advert passes automated content and image checks before going live.

Step 5

What it costs to list puppies

Advertising a litter on Pets Connected is free. There is no listing fee and no commission, whether you are advertising one puppy or a full litter.

Optional Boosters and Featured slots are available if you want to push an advert back to the top of its category, which some breeders use towards the end of a litter when the last one or two are still looking. They are not necessary to sell, and they will not rescue an advert with poor photos.

Step 6

Avoiding time-wasters and scams

The pattern to watch for with litters is the buyer who wants several puppies, offers over the asking price, and arranges their own courier for collection. Take payment you can verify, meet in person, and let people see the puppies with their mother where that is possible.

Be equally careful in the other direction: never send photos of a puppy you do not have, and never take a deposit on a puppy that is already reserved. Both destroy an advert's credibility permanently.

Step 7

Listing a puppy step by step

Wait until the puppies are visually distinguishable before you photograph them, then shoot each one separately in daylight. Write one advert for the litter and note within it which puppies are still available, or separate adverts if they differ substantially. Set a price based on comparable local litters, add your general location, and publish.

Update the advert as puppies are reserved rather than leaving it unchanged. Nothing wastes more of your time than enquiries about a puppy that went a fortnight ago.

Step 8

Setting a fair price

Price against comparable litters of the same breed in your area, and expect to justify it. Puppy buyers research heavily and will ask why yours is priced where it is.

Be careful with deposits, which cause more disputes than any other part of selling a litter. Agree in writing what the deposit secures, when the balance is due, and what happens if the buyer changes their mind or if a puppy cannot go for a health reason. Vagueness here reliably turns into an argument later.

Step 9

Writing the description

Say how many puppies there are, how many are still available, their sex, their colouring, and what they have had done so far. Describe the environment they have been raised in — kitchen, family home, around children, around other dogs — because that is what predicts how they will settle.

Buyers of puppies are unusually alert to vagueness. If you cannot answer where the puppies were born, whether the mother is on site, or what they are currently eating, most serious buyers will move on to an advert that does answer those things.

Step 10

Photos that get replies

Photograph each puppy on its own, in daylight, at eye level rather than from above. A shot from standing height makes every puppy look the same; a shot from their level shows the face a buyer is choosing. Include one photo of the litter together for context, and one with the mother if she is present.

Do not use filters on puppy photos. Buyers are assessing coat, eyes and condition, and any editing makes a careful buyer suspicious of exactly the things they are trying to check.

Useful Marketplace Next Steps

Create a free advert List your pet on Pets Connected in a few minutes. Browse current dogs listings See what comparable adverts look like before you write yours. Listing readiness checker Check your advert has what buyers look for before it goes live.

Common questions

Where to sell puppies?

You can advertise a litter free on Pets Connected. Create an account, list under the dog category with the breed selected, add individual photos of each puppy, and publish. Adverts are searchable by breed and area so local buyers looking for that breed will find yours.

How to sell puppies?

Photograph each puppy separately in daylight, write a description covering how many are available, their sex and colouring, what they have had done, and the environment they were raised in. Price against comparable local litters, publish, and screen every enquiry about the home before agreeing to a viewing.

Where to sell puppies online?

A dedicated pet marketplace works better than general classifieds for puppies, because "free puppies" attracts a large volume of unserious enquiries on general sites. Listing puppies on Pets Connected is free and the audience is already searching for a dog.

How to sell puppies online?

Create a free account and start an advert under the dog category. Upload separate daylight photos of each puppy, describe the litter honestly including how many remain, set a researched price, and add your location. Update the advert as puppies are reserved so you stop fielding enquiries for ones that have gone.

Where can I post puppies for sale for free?

Listing a litter on Pets Connected costs nothing — no listing fee and no commission, whether you advertise one puppy or eight. Paid promotion exists but is optional and will not compensate for weak photos.

Where to sell puppies online for free?

Pets Connected lets you advertise puppies free. Create an account, publish the advert with individual photos and a price, and it appears in the dog category for your area at no cost.

Where to sell puppies locally?

Add an accurate general location so your advert reaches buyers who can visit. Local buyers can meet the litter and see the mother before committing, which is what most serious puppy buyers want and what makes a sale go through cleanly.

How to sell puppies fast?

Individual daylight photos of each puppy, a price in line with comparable local litters, and same-day replies are what actually move a litter. Dropping the price early tends to attract the enquiries you least want, and skipping screening to save time is how puppies end up in homes that return them.

Ready to write your advert?

Creating a standard advert is free, and there is no commission when your dog finds a home.

Create your free advert Check my advert is ready

You will need a free account to publish an advert. Sign in if you already have one.

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